IBM - Solar

Series of animated GIFs for IBM on theme of Solar.

Working alongside the great team at Ogilvy NY, the brief was to create a series of animated GIFs to go alongside blog posts on IBMs Tumblr page IBMblr. The subjects were about how IBM contributes to creating and innovating with solar technology. Furthermore, IBM played a part in developing and supporting a team in this year’s World Solar Challenge, a car race across Australia throughout October. I had the challenge of creating some visually engaging and exciting animated content to work with these Tumblr blog posts. 
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